Our footfall analytics solution is a powerful tool allowing retailers to gain immediate insight into store performance.
Our footfall analytics solution collects in store data about your customers in real time. This takes the guess work out of foot traffic patterns, repeat visitor rates and detailed demographics for each store.
Detailed analytics allows retailers to increase in-store profitability and decrease costs by providing correct staffing needs, optimising marketing spend and taking the guess work out of product placement.
The solution uses a combination of sensors from basic people counting sensors to advanced facial recognition technology. These sensors analyse foot traffic patterns, visualise conversion rate, calculate frequency of returning visitors and build a complete shopper profile.
The software solution is cloud based, makeing data driven decisions simple enabling revenue increases in identified stores.
Advantages to retailers having a cloud based dashboard: